Alternative label Rock Paper Scissors is blazing a trail in the music industry, redefining what it means to create and consume modern music. Founded by musician and entrepreneur Dan Koplowitz in 2016, the label is quickly gaining a reputation for its forward-thinking approach to the industry.
Rock Paper Scissors prides itself on being an artist-centric label, focusing on championing creators who are pushing the boundaries of what it means to be a musician in the digital age. The label’s roster includes a diverse range of artists, from experimental indie duo Crumb to future R&B crooner Maro, all united by a common drive to create something original and unique.
One of the key ways that Rock Paper Scissors is redefining modern music is through its approach to collaboration. At a time when many labels focus on finding the next big hitmaker, Rock Paper Scissors is all about fostering connections between creatives. This can be seen in their artist showcases, which often feature multiple acts performing together, as well as in their collaborative recording sessions. By bringing talented musicians together and giving them space to explore and experiment, Rock Paper Scissors is helping to break down traditional genre barriers and create music that resists easy categorization.
Another way that Rock Paper Scissors is shaking up the industry is through their use of technology. As an independent label operating in a crowded market, the team at Rock Paper Scissors recognizes the importance of using digital tools to get their artists’ music in front of as many people as possible. They’ve experimented with everything from interactive music videos to virtual events, all with the goal of connecting with fans in meaningful ways.
Perhaps one of the most exciting things about Rock Paper Scissors is that they’re just getting started. As the label grows and evolves, it will be interesting to see how they continue to challenge the status quo and redefine what it means to be a modern music label. For now, though, it’s clear that they’re onto something special. By putting artists first and embracing collaboration and technology, Rock Paper Scissors is helping to create a music industry that is more diverse, more creative, and more exciting than ever before.[ad_2]