Founded in 2010, Rock Paper Scissors Records is a record label that offers a wide range of services to artists, including music production, marketing, and distribution. However, what sets this label apart is its unique approach to discovering new talent – through a game of rock-paper-scissors.
The label’s founder, John W. Peterson, is a firm believer in the theory that one’s instinctive decision-making style can be indicative of their ability to create music. According to Peterson, the impulsiveness and unpredictability of rock-paper-scissors reveal a hidden quality that many artists possess – the ability to listen to their intuition.
Through a series of rock-paper-scissors tournaments held across the country, the label has successfully sourced emerging artists who have gone on to become successful musicians. The process involves a series of rounds, with the winners progressing to the next stage until a champion is crowned.
The label’s unique approach has not only proven to be a successful method of discovering talent but it has also created a buzz in the music industry. Many industry experts have praised the initiative, stating that it allows for a fresh perspective on talent scouting and ensures that a diverse range of artists are given opportunities to succeed.
One of the label’s most successful artists, Emily Brown, was discovered at a rock-paper-scissors tournament in Los Angeles. Brown had always been passionate about music but had never considered pursuing it as a career until she attended the tournament. Her impulsive decision-making during the game caught the attention of the label’s scouts, who invited her to attend a recording session. She has since released two albums with the label and has been recognized for her emotive and soulful music.
Rock Paper Scissors Records has also been praised for its commitment to providing opportunities for musicians from marginalized communities. The label has actively sought out talent from underrepresented groups, providing them with a platform to showcase their unique styles and perspectives.
As the music industry becomes increasingly saturated, it is crucial that record labels find new and innovative ways to discover talent. Rock Paper Scissors Records has done just that, proving that even the seemingly random game of rock-paper-scissors can lead to the discovery of unique and talented musicians. So the next time you’re playing this classic game, remember that your impulsive decision-making could lead to a career in music.
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